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ai June 24, 2026 4 min read

From Rigor to Tool: Applied AI Without Losing the Research

Rigorous research changes minds. A tool changes behavior. The gap between the two is where most research dies — and where applied AI is most tempting and most dangerous, because the easy version strips out the rigor that made the research worth trusting.

Turning research into a usable tool means putting findings in front of people who will act on them. Applied AI can close that gap — or quietly launder away the rigor. Where it fits, and how to keep the research intact.

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Eli Wood

CEO, Black Flag Design

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